Fact checking is the process of attempting to verify or disprove assertions made in speech, print media or online content. The practice is essential for integrity in any area where claims are made, including government, journalism and business.
Inaccurate statements can take a number of different forms. A vendor may, for example, make false claims about their own product or attempt to undermine confidence in a competing technology by spreading fear, uncertainty and doubt (FUD) about it. The misinformation could be an exaggeration of the benefits offered by the vendor's own product or unfounded speculation about risks associated with the competitor's product. Fact checking, in this context, involves seeking support or guarantees to back up any claims before making a decision. Continue reading from WhatIs.com