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The Business of Art: How to Succeed as a Professional Artist

Ask #ArtistHotline: How Can a Business Model Sustain Art?

Having an innovative business model can give you a competitive edge. But even more importantly, it gives you a chance to find a system that’s authentically you.

Each month, artists and arts professionals flock to Twitter for #ArtistHotline to discuss the Business of Art. During this monthly tweet chat, we often explore how artists can supplement their creative practice with business savvy.


Alaine Handa, in that entrepreneurial spirit, asked about business models during May’s #ArtistHotline. 

"Im interested in a business model sustaining art? Is that even possible?"

Our answer is an enthusiastic yes. It is possible, and oftentimes advantageous, to integrate the arts into a business model, or to apply a business model framework to your creative practice. To that end, we’re offering a business model primer for artists, arts organizations, and for-profit ventures with active arts programming. We’ll cover the following topics:

Business models: what are they?
Tips for creating and tweaking a business model
A case study for individual artists
A case study for organizations and businesses

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